Guide

How to Choose the Right GSM

DTG, DTF, and Ultra DTF are available on eligible products. Eligible tops support both front and back printing. Sleeve printing is not currently available, and pants and shorts are not printable.

1 min read

Quick Answer

The right GSM is the fabric weight that fits the garment type, customer expectation, season, print plan, and price target. It should be selected together with fit, wash finish, color range, and size range.

Why It Matters

GSM affects perceived weight, drape, hand feel, and product positioning. It also helps a brand build a consistent collection. A 230GSM washed tee and a 350GSM hoodie can belong to the same streetwear direction while serving different product roles.

Common Misconceptions

  • One GSM does not fit every product.
  • A heavier blank is not always the right choice for every customer.
  • GSM should not replace sampling.
  • GSM does not confirm print quality by itself.

How It Relates to Blank Apparel

For blank apparel, GSM is a practical sorting tool. It helps buyers compare product families such as tees, hoodies, sweatshirts, shorts, and sweatpants before reviewing product-specific measurements and print options.

Product Recommendations

  • Compare 200GSM, 230GSM, 260GSM, 270GSM, and 350GSM tees for T-shirt assortment planning.
  • Use 300GSM to 380GSM hoodies when evaluating heavier upper-body blanks.
  • Use 400GSM women’s cropped hoodies and crewnecks for heavier cropped styles.
  • Do not use pants or shorts for current POD print planning.

FAQ

What GSM should a clothing brand start with?
Start with the garment type and customer expectation, then compare available GSM options.
Should I sample before choosing GSM?
Yes. GSM helps narrow choices, but sampling confirms fit and feel.
Can one brand use multiple GSM levels?
Yes. Brands often use different GSM levels for different product types.
Does GSM decide printing method?
No. Printing method depends on garment eligibility, artwork, fabric, and production setup.